The Street Rod Nationals keep it colorful and classy. | Courtesy

Louisville is set to play host to the annual Street Rod Nationals for its 50th anniversary starting Thursday, Aug. 1, as the National Street Rod Association‘s annual summer event returns once again to the Kentucky Exposition Center.

The four-day event will feature more than 10,000 street rods, custom cars, muscle cars and special interest vehicles and will attract over 30,000 participants. The show generates more than $15 million in economic impact for Louisville, according to a news release, and the total value of the vehicles on display will surpass $350 million.

Louisville has hosted this event for 25 of its 50 years, and this is the 22nd consecutive year it’ll will be hosted here.

The Street Rod Nationals also includes product seminars, a trade show, an arts and crafts fair, a vintage auto parts swap meet, entertainment on Friday and Saturday, and an all-denominational church service on Sunday.

Friday night will feature local band Caribou performing along with John Elefante with Sixwire. J.D. Shelburne will perform at 2:30 p.m. Saturday. The performances will be held at Freedom Hall.

Famed car collector and restorer Carl Casper also will star at the showcase, as he’ll be on hand to sign autographs all four days of the show.

This year there also will be a Builder’s Showcase, where 40 cars built by the best rod shops in the country will be on display, according to the release. Forty-eight “outstanding vehicles” from the 49th show will be on display Sunday at 1 p.m. in the “Circle of Winners.”

Participants can even get the opportunity at a “share the ride” experience for free on Thursday, Friday and Saturday.

The Street Rod Nationals will be open from 8 a.m. to 5 p.m. on Thursday, Aug. 1; 8 a.m. to 7 p.m. on Friday, Aug. 2; 7 a.m. to 7 p.m. on Saturday, Aug. 3; and 8 a.m. to 1 p.m. on Sunday, Aug. 4. Tickets are $19 for adults and $6 for children (children 5 and under are free).